From July 1, Universal Analytics (UA) will go read-only and stop processing new hits. Migrating to Google Analytics 4 (GA4) sooner than later gives you an opportunity to run UA and GA4 together amongst other benefits.

This transition has raised a lot of concerns and questions among the data privacy industry. What does this mean for your analytics? How to ensure compliance while switching to GA4? Migrating to Google Analytics 4 (GA4) sooner than later gives you an opportunity to run UA and GA4 together amongst other benefits.

In this Yes We Trust webinar, 3 experts share their best practice to help you migrate to GA4 and understand :

• What are the key steps to begin using GA4?
• What is changing in terms of privacy?
• What is Consent Mode for GA4?
• What are the major tracking advantages with GA4 and how to benefit from them?

This webinar is a must for all involved in the GA4 transition. See you there!